Job Description

Director of Sales and Marketing (Full-Service Hotel)

Compensation: Starting at $90K+

We are searching for an accomplished and motivated professional to step into the role of Director of Sales and Marketing for our full-service hotel. This position is instrumental in driving revenue, cultivating client relationships, and ensuring our hotel continues to be recognized as a standout destination in the market.

The ideal candidate will be a hospitality sales expert with a proven ability to strategize effectively, deliver exceptional marketing initiatives, and foster collaborative teamwork. This is an opportunity to take a leadership role and truly make a measurable impact on a well-regarded hotel property.

Sales Strategy and Business Development

• Craft and execute detailed sales plans that support revenue targets across diverse market segments.
• Identify and secure business opportunities, including corporate accounts, group bookings, and event partnerships.
• Build and maintain relationships with key clients, event planners, travel agencies, and other strategic partners to drive loyalty and repeat business.
• Deliver compelling proposals and presentations that position the hotel as the optimal choice for prospective clients.

Marketing Innovation

• Develop and implement impactful marketing campaigns that highlight the hotel’s unique features, services, and promotions.
• Collaborate with creative teams to ensure all digital content, social media strategies, and advertising initiatives resonate with the target audience.
• Analyze metrics to track campaign success and make data-driven improvements to achieve high ROI and brand awareness.
• Uphold brand standards, ensuring all marketing communications align with the hotel’s identity and market positioning.

Team Development and Leadership

• Inspire, coach, and lead the sales and marketing team to exceed targets and foster a collaborative, high-achieving environment.
• Conduct regular performance evaluations, provide valuable feedback, and outline clear growth paths for team members.
• Recruit and train new talent to maintain a dynamic and forward-thinking department.

Market Insights and Revenue Growth

• Monitor industry trends, competitor activity, and emerging opportunities locally and regionally.
• Partner with the Revenue Management team to refine room rates, promotions, and packages to optimize profitability.
• Leverage client and market data insights to design strategies that drive both short- and long-term revenue growth.

Cross-Department Collaboration

• Work closely with other hotel departments, including Operations, Food & Beverage, and Events, to ensure sales and marketing programs are fully integrated and aligned with hotel goals.
• Support the General Manager by providing updates, insights, and input on strategic initiatives for the property.
• Represent the hotel at networking events, trade shows, and industry conferences to build connections and enhance partnerships.

Building Client Loyalty

• Oversee CRM systems to manage client relationships and ensure transparent tracking of leads, contacts, and opportunities.
• Be the go-to contact for VIP clients, delivering a seamless experience that strengthens long-term relationships.
• Ensure guest feedback channels are addressed promptly and proactively, enhancing overall client satisfaction.

Qualifications

• Bachelor’s degree in Business Administration, Marketing, Hospitality Management, or a related field.
• At least five years of leadership experience in sales and marketing, ideally within the hospitality or travel sectors.
• Demonstrated ability to meet and exceed revenue goals in a competitive and dynamic market.
• Exceptional leadership skills, with the ability to energize and guide a high-performing team.
• Strong expertise in digital marketing strategies, CRM tools, and analyzing performance-based outcomes.
• Advanced communication and negotiation skills, with experience presenting to senior stakeholders and clients.
• Creative and strategic mindset capable of solving complex challenges efficiently.

Preferred Competencies

• Familiarity with hotel management software like Opera or Delphi.
• Proven ability to develop and manage department budgets.
• Knowledge and connections in the local and regional markets are considered advantages.

Why Consider This Opportunity?

Joining our team means becoming part of a forward-thinking organization where your leadership directly shapes the success of our property. You’ll have the creative freedom to implement innovative strategies and the support of a dedicated team eager to exceed expectations.

This position is ideal for a seasoned hospitality professional who thrives on results, values teamwork, and has a clear vision for what it takes to drive excellence in sales, marketing, and customer experience.

Make your mark on a renowned hotel property by leading dynamic initiatives and creating unforgettable experiences for our guests. Take the next step in your career and seize this rewarding opportunity today.

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