Job Description

Job Title: Virtual Events Marketing Manager

Duration: 12 Months

Location: Overland Park, KS 66251

(Expectation is 100% onsite and 5 days a week)

Pay Rate: $41.99/hr.

Description:

• We're dedicated to providing exceptional experiences to our customers, which extends to our virtual events and webinars.
• We're seeking an experienced Virtual Event Marketing Manager to join our team.
• This role will focus on building awareness for suite of products and services through strategic event marketing campaigns, with a particular emphasis on virtual events and webinars.
• The ideal candidate will have a strong background in marketing, with a knack for both day-to-day execution and long-term strategy.

Key Responsibilities:

• Lead end-to-end management of virtual events and webinars, ensuring all timelines and objectives are met.
• Oversee virtual event and webinar workstreams and develop tactical plans to achieve established goals.
• Foster strong cross-functional relationships with teams such as Product Marketing, Campaigns, Brand, Social, and Paid Media to ensure alignment and successful outcomes.
• Leverage and improve upon established processes, templates, and best practices for virtual event and webinar execution.
• Manage the virtual events, webinar calendar, and content calendar logistical planning.
• Develop content for the event including an outline, PowerPoint presentations, and speaking points.
• Develop webinar-related social media posts, webpages, emails, and other communication channels.
• Execute and optimize email campaigns promoting virtual events and webinars using marketing automation platforms.
• Preferred experience with the On24 virtual platform.
• Track and analyze the effectiveness of virtual events and webinars, making data-driven optimizations.
• Generate reports leveraging Salesforce to measure content performance and overall campaign success for virtual events and webinars.
• Perform other related duties as assigned.

Qualifications:

• Bachelor’s degree in marketing, communications, business, or related field or equivalent work experience.
• 6+ years of experience in B2B Marketing.
• Proven success in managing virtual events and webinars, as well as in-person events.
• Experience with On24 or other virtual platforms and customer engagement hubs.
• Strong project management experience, with the ability to effectively manage multiple projects simultaneously.

Additional Skills and Requirements:

• Knowledge of marketing principles and strategies.
• Strong written and verbal communication skills to use when developing content.
• Demonstrated ability to plan and execute marketing campaigns.
• Exceptional organizational skills and attention to detail.
• Effective time management abilities and the capacity to meet deadlines.
• Meticulous attention to detail and strong critical thinking skills.
• Ability to adapt quickly to various situations and work well in a team environment.
• Proficiency with Salesforce CRM.

Technology Requirements:

• Virtual Event Platforms, preferably On24, SFDC, PowerPoint.

What does a typical day look like?

• Working a process to produce virtual events including topic selection, content creation, speaker planning, editorial content calendar, campaign integration, demand generation tactic planning and execution, event production, sales enablement, event reporting, and asset utilization.
• Project managing tasks, and communicating with stakeholders.

Preferred background/prior work experience:

• Planning and executing virtual events/webinars.
• Project management is a key success factor in the role.

Priority soft skills :

• Ability to matrix manage stakeholders, proactive communicator, ability to persuade others to see a new opportunity.

About Us: Established in 2004, SPECTRA FORCE ® is one of the largest and fastest-growing diversity-owned staffing firms in the US. The growth of our company is a direct result of our global client service delivery model that is powered by our state-of-the-art A.I. proprietary talent acquisition platform, robust ISO 9001:2015/ISO 27001 certified processes, and strong and passionate client engaged teams. We have built our business by providing talent and project-based solutions, including Contingent, Permanent, and Statement of Work (SOW) services to over 140 clients in the US, Canada, Puerto Rico, Costa Rica, and India. Key industries that we service include Technology, Financial Services, Life Sciences, Healthcare, Telecom, Retail, Utilities and Transportation. SPECTRA FORCE is built on a concept of “human connection,” defined by our branding attitude of NEWJOBPHORIA®, which is the excitement of bringing joy and freedom to the work lifestyle so our people and clients can reach their highest potential. Learn more at:

Benefits: SPECTRA FORCE offers ACA compliant health benefits as well as dental, vision, accident, critical illness, voluntary life, and hospital indemnity insurances to eligible employees. Additional benefits offered to eligible employees include commuter benefits, 401K plan with matching, and a referral bonus program. SPECTRA FORCE provides unpaid leave as well as paid sick leave when required by law.

Equal Opportunity Employer: SPECTRA FORCE is an equal opportunity employer and does not discriminate against any employee or applicant for employment because of race, religion, color, sex, national origin, age, sexual orientation, gender identity, genetic information, disability or veteran status, or any other category protected by applicable federal, state, or local laws. Please contact Human Resources at [email protected] if you require reasonable accommodation.

California Applicant Notice: SPECTRA FORCE is committed to complying with the California Privacy Rights Act (“CPRA”) effective January 1, 2023; and all data privacy laws in the jurisdictions in which it recruits and hires employees. A Notice to California Job Applicants Regarding the Collection of Personal Information can be located on our website. Applicants with disabilities may access this notice in an alternative format by contacting [email protected].

LA County, CA Applicant Notice: If you are selected for this position with SPECTRA FORCE , your offer is contingent upon the satisfactory completion of several requirements, including but not limited to, a criminal background check. We consider qualified applicants with arrest or conviction records for employment in accordance with all local ordinances and state laws, including the Los Angeles County Fair Chance Ordinance for Employers (FCO) and the California Fair Chance Act (FCA). The background check assessment will consider whether a criminal history could reasonably have a direct, adverse impact on the job-related safety, security, trust, regulatory compliance, or suitability for this role. Such findings may result in withdrawal of a conditional job offer.

At SPECTRA FORCE , we are committed to maintaining a workplace that ensures fair compensation and wage transparency in adherence with all applicable state and local laws.

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